"Yes, this is going to involve a spreadsheet. Hear me out."
Teacher · $10K · Doing It Wrong
YOUR DOCUMENT. HER WORKSHEET.
WORK DOCPMP STUDY NOTES
WORK DOCSHRM TEMPLATES
WORK DOCONBOARDING CHECKLISTS
WORK DOCSOPs
WORK DOCPROJECT PLANS
WORK DOCSIGHT-WORD WORKSHEETS
Teacher · $10K · Doing It Wrong
Ten years. 400+ listings. Sunday-night uploads.
Ten hours a week, after the kids are in bed.
Teacher · $10K · Doing It Wrong
A CAGE WITH CARPET.
SIX-ONE. BOTH ENDS OF THE CUBICLE.
Teacher · $10K · Doing It Wrong
BEFORE WE GO ANY FURTHER...
THESE THOUGHTS AREN'T STUPID.
Teacher · $10K · Doing It Wrong
THREE THINGS THAT KEEP HAPPENING.
1.Another year of your work doc earning $0.
2.Another performance review that praises the doc and never mentions it again.
3.Another Christmas where the trip stays "next year."
Teacher · $10K · Doing It Wrong
"YOU KNOW THE KIND OF SKILL YOU'VE STOPPED SEEING AS A SKILL."
LAST SATURDAY: GUMROAD HOW · TODAY: WHICH PLATFORM
Teacher · $10K · Doing It Wrong
3 STEPS
Document · Strip · Package
01
Document
02
Strip
03
Package
Teacher · $10K · Doing It Wrong
FIRST · THE DOCUMENT
Identify the one you've already built for internal use. The one your coworkers keep asking you for. The one you say you'll "clean up and send" but it's already clean.
Teacher · $10K · Doing It Wrong
SECOND · STRIP
Remove every company-confidential reference. Generalize the use case. What's left is the framework underneath. Generalize once. Sell anywhere.
Teacher · $10K · Doing It Wrong
THIRD · PACKAGE
One specific niche claim. One owned URL. Not a marketplace. One title that names the buyer's problem in their words. Two images. Three short bullets.
Teacher · $10K · Doing It Wrong
Pause here. The lie about marketplaces.
THE LIE
BIGGER MARKETPLACE = BIGGER INCOME
THE MATH
TPT TAKES 0% OF EVERY SALE.
THE MARKETPLACE WAS THE TEST. THE OWNED SITE IS THE ASSET.
Teacher · $10K · Doing It Wrong
★ FREE QUIZ · 5 MINUTES · NO CARD NEEDED
FINDER
FREE QUIZ
finder.platformproof.com
First link in the description · Same email unlocks every video worksheet
Teacher · $10K · Doing It Wrong
BECKY DOESN'T OWN HER CUSTOMER LIST.
THE MARKETPLACE DOES.
Teacher · $10K · Doing It Wrong
5 YEARS. TWO PATHS.
Same starting point. Different platform owner.
TPT ONLY
Marketplace owns the buyer
OWNED SITE + LIST
You own the buyer
Teacher · $10K · Doing It Wrong
The odometer. Year five.
TPT ONLY
$10K
/ MONTH · YEAR 5
OWNED SITE + LIST
$10K
/ MONTH · YEAR 5
Same product. Different platform-ownership. The catalog compounds. The list pays you forever.
Teacher · $10K · Doing It Wrong
Five-year compounding. Same starting point.
TPT-ONLY · $660KCUMULATIVE · 5 YR
OWNED · $1.2MCUMULATIVE · 5 YR
Gap = customer ownership.
Teacher · $10K · Doing It Wrong
★ THE MIGRATION PLAYBOOK
OFFERENGINE
$17 · ONE-TIME
The playbook for moving from a marketplace to your own site without losing momentum. Second link in the description.
Teacher · $10K · Doing It Wrong
★ HER NAME
BECKY POWELL
BEAVERTON, OREGON · KINDERGARTEN TEACHER
Teacher · $10K · Doing It Wrong
★ HER RECEIPTS · PUBLISHED IN PRINT
CNBC MAKE IT
SIDE HUSTLES · NOVEMBER 2023
Oregon teacher with six-figure side hustle: 'Riches are found in niches.'
A working kindergarten teacher in Beaverton brought in $125,500 last year selling worksheets she originally built for her own classroom. Ten hours a week.
Published Nov 28, 2023 · Reporting on Make It
CNBC MAKE IT · NOV 2023 · $125,500 LAST YEAR
Teacher · $10K · Doing It Wrong
"I'm not coming for Becky. She's winning round one. She hasn't started round two."
START WHERE BECKY STARTED. DON'T STOP THERE.
THE MARKETPLACE = ROUND ONE · THE OWNED SITE = ROUND TWO
Teacher · $10K · Doing It Wrong
Look at where you are now.
WALKED IN WITH
My document isn't special. Everyone has spreadsheets.
I'm not a teacher. None of this maps to me.
I need a big marketplace to validate me first.
WALKS OUT WITH
A document, a 3-step method, a 90-minute Saturday.
The receipt and the missing layer.
A buyer-problem headline rule that does the work.
YOU CAME LOOKING FOR PROOF. NOW YOU HAVE THE PROOF AND THE MISSING LAYER.
Teacher · $10K · Doing It Wrong
★ PLATFORM PROOF MISSION
ONE MILLION PEOPLE.
Their first three thousand dollars online with the skills they already have.
Teacher · $10K · Doing It Wrong
GO BUILD THE DAMN THING.
▶ WATCH NEXT
How to Sell Your First Digital Product on Gumroad
Saturday's tutorial · End-screen routing
▼ What document on your work laptop have you rebuilt three times? Drop the category below.